Show or hide modes in the top toggle. Saved on this device — persists when you reopen the link.
Search area & grid size
How much ground the analysis covers, and how fine the grid is. Defaults match every report we have issued, so leave them alone unless you need a different zoom.
About 90 cells in this area.
Scoring weights
How much each factor counts toward the final score. Tuned per industry — change them to match your priorities. Scores update instantly.
Total100%
NESW▲
Heatmap (suitability)
Excellent (80+)
Strong (65–79)
Decent (50–64)
Marginal (35–49)
Avoid (<35)
Map pins
Recommended site (#1-5)
Your existing site
Competitor
Site detail
Compare locations
Side-by-side decision view of every location you've added. The leader in each row is highlighted.
About GeoScout IQ
Location Decision Intelligence for BFSI, FMCG & Fashion Retail in India. We fuse live Google Maps data, multi-source web signals and Gemini grounding agents into one decision in ~30 seconds.
What makes it strong
Use-case aware: an ATM, a bank branch, a grocery store and a warehouse are scored on different things — footfall vs affluence vs logistics access.
Zone-level reasoning: click any zone for a fact-backed AI verdict — why to open there, or why not.
Grounded, not guessed: growth claims are backed by live Google Search citations you can open.
Granular heatmap: every ~460 m hex scored on demand, competition, access & future growth.
Where the data comes from
Google Maps Platform — Geocoding & Places (New): competitors, your sites, and use-case-specific nearby context (metro, malls, schools, highways, ports). Includes ratings, review counts, price level & open/closed status — used as a live footfall & "dying high-street" signal.
WorldPop population — free, current (2020, 100 m grid) gridded population for India. Gives the real people-count & density of the searched area as the primary demand signal.
Google Search via Gemini 2.5 — grounded research on metro projects, real-estate launches, SEZs, infrastructure & recent news, with clickable citations. Also powers the per-zone "open here / avoid" verdict.
99acres (via Apify) — live property listings & ₹/sqft as a local affluence and supply signal.
India Post — PIN code & district lookup.
OpenStreetMap — background density of local places as a demand backdrop.
Built for the Ganit Inc. ideathon · Data Speaks.
Import your existing locations
Upload your store list, branch directory, or competitor locations. AI auto-maps your column headers.
📋 What to expect:
Supported formats: CSV, Excel (.xlsx, .xls), and JSON.
Name column: Required to identify and label your pins.
Coordinates preferred: Columns with Latitude/Longitude will plot instantly and precisely.
Address geocoding fallback: If coordinates are missing, we will automatically geocode the address to find the coordinates and plot the location (up to 50 addresses per import).
If data is missing: Rows without coordinates or a valid address will be listed in the preview but cannot be plotted.
Assessing the location…
Reading the area, water & flood context, and nearby business health.
